Including... a guide to making virtual meetings more accessible, tips on what makes a good virtual tour and a new app, Clubhouse.
Hello, welcome to the Digital Snapshot, a round-up of digital ideas, advice and brain food as relevant to the arts & culture sector. This newsletter has now been running for five years (wow that went fast!) - thank you for your continued support, do let us know if there are particular digital topics you'd like help with.
A quick reminder about two new services: firstly, if you have a digital related challenge that you'd like to discuss, we are offering free one-to-one calls with me or Patrick Towell - this can be as specific or general as you like, if you just want a friendly chat about digital challenges, that's fine too!
Secondly, we have launched a low-cost mentoring service to help you work through any issues in more detail. The info on both services can be found here.
We are also launching a free digital audience survey, to help you understand more about your online audiences. More details here.
Useful / bookmarkable
- Many organisations and brands are sending out Covid-19 'here's how we're responding' type emails. If your organisation is doing this, be mindful about the tone-of-voice and what is and isn't useful.
- Some Zoom related bits & pieces (whether you're hosting or participating - or both!): A really simple guide for people who are completely new to Zoom. Some helpful advice from Henshaws about using Zoom if you're visually impaired. And finally, an article we can probably all relate to - why Zoom video chats are so exhausting (something to be mindful of for anyone who is moving participation programmes online).
- New guide about online safeguarding (opens pdf).
- We Are Social's most recent report, which is packed with facts and figures about the use of digital platforms worldwide.
- Not specific to digital but if you are writing a digital strategy - or any strategy - I would highly recommend the book Good Strategy Bad Strategy. This week, in conversations, I was reminded of this useful summary of the book.
- There are a lot of virtual gallery tours being shared at the moment. I enjoyed this article about what makes a good virtual tour; this quote hits the nail on the head "...the reason it functions is precisely because it doesn’t try and replicate the lived gallery experience too exactly, but rather works within the limits of the technology and to the strengths of the institution."
- A well presented introduction to Artificial Intelligence from Google, the A to Z of AI.
Distracting / entertaining
- For the audio lovers out there, the Library of Congress is testing a new website which allows people to download and remix audio from their collections. You can easily disappear down a serendipitous rabbit hole when using the browse interface.
- This has been shared a fair bit but, in case you haven't seen it yet, Concert Roulette is "a new way to discover classical music"
- Nicky Case has released another of their incredible playables. This is long and very detailed but well worth your time.
- Rabbit Hole is a new podcast from the New York Times about what the internet is doing to society. Highly recommended.
- Lots of people are creating escape rooms using Google docs.
- Imagine being stuck inside the British TikTok influencer house during lockdown...
- There's a new 'latest cool app' generating a lot of buzz in Silicon Valley, called Clubhouse it's "an audio-based social network where people can spontaneously jump into voice chat rooms together" (feels like an art project to me but anyway). It's invite only at the moment but if you want to find out more, here's an interesting review of how it works together with some reflections by the author on what it could and should do next. Fun fact: the founder of Clubroom is Paul Davidson, who previously set up social proximity app Highlight (bought by Pinterest in 2016). I interviewed Paul in 2012 at sxsw - listening back it feels like a century ago...
- And finally, thanks to my colleague Sophia for sharing this article, The Forgotten Art of Assembly. This really resonated with me. In the rush to put everything online, are we in danger of forgetting something vital?
That's it for this issue, you can find all past issues of the Digital Snapshot here. Remember we can support you with strategy, research, consultancy and a whole range of training do get in touch. Keep safe.
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The Digital Snapshot newsletter shares the latest, most important news from the social media and digital world - as relevant to the arts, culture and heritage sectors.