Our comprehensive service and collaborative style are enabled by a cross-cutting team of researchers and consultants.

By bringing together deep sector knowledge and up-to-the-minute data intelligence, we provide 360 solutions to help the cultural sector grow, thrive, and champion their audiences.

Consultancy

Our nationwide team of Audience Development specialists combine their detailed knowledge of audience engagement across a range of art forms with local expertise and insight to help you through every stage of your audience development activity. Our team have held senior positions in some of the UK’s most innovative and successful cultural organisations; we understand your challenges and know how to help you overcome them.

Our team is composed of a network of experts across artforms and the cultural sector, specialising in everything from digital engagement and policy to access and inclusion. We work across the UK and Internationally and work with the sector to push the envelope of best practice and encourage knowledge development through collaboration. We’re also supported by our partnership with Golant Innovation, adding valuable holistic business planning and innovation service capacity. A member of our consultancy team is always happy to speak with you about how we can work together, so please don’t hesitate to get in touch at workwithus@theaudienceagency.org.

Research

Our in-house team of researchers are quantitative, qualitative, and data analysis specialists, generating meaningful insights with practical applications for our clients. We make the most of our unrivalled market data and are experts in action research, user-centred design, depth research visitor journey mapping and more – taking the pain and confusion out of your complex data conundrums. Moreover, we can provide an expertly trained data collection team to directly link your fieldwork and analysis needs, or help you train your own fieldworkers to support sustainable evidence-based working in your organisation. You can read more about our research approaches and methodologies here.

Opportunities to Participate in our Research


Our ethics statement regarding research, data security & GDPR

Our Primary Research Services Privacy Policy


The basics of our research and consultancy services