Privacy policy and use of cookies on The Audience Agency website
Updated October 2019.

The Audience Agency website provides visitors with anonymous access, you can access and browse our website without disclosing your personal data. However, our site requires registration for certain services, for which you will be required to provide personal data.

The Audience Agency uses ‘cookies’ on this site. A cookie is a small data file that is transferred to your computer’s hard disk. These are used solely for statistical analysis in order to improve our services. They are not used to collect personally identifiable data about you. If you wish to restrict or block the cookies which are set by our website or any other this can be done through your browser settings. The help function in your browser should give you this information or alternatively go to visit aboutcookies.org which contains information on how to do this in a variety of browsers. Here you will also find information about how to delete cookies from your computer as well as more general information about cookies. Restricting cookies will prevent you from being able to use full functionality of the website such as logging in and submitting content.

Google Analytics

The Audience Agency uses Google Analytics, a web analytics service provided by Google, Inc. Google Analytics sets a cookie in order to evaluate your use of our website and compile reports for us on activity on it. Google stores the information collected by the cookie on servers in the United States. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. By using the website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

You can reject this cookie and information on how to do this can be found at: google.com/intl/en/privacypolicy.html

Our website may include content embedded from other sites and services such as Twitter, YouTube and Ticketsource; these sites may set additional cookies but we do not pass any personally identifiable information to these services.

Automatic Collection of Information

We do not automatically log personal data nor do we link information automatically logged by other means with personal data about specific individuals.

Whilst we use cookies to administer our website, we do not use cookies to store personal data nor do we link non-personal information stored in cookies with personal data about specific individuals.

Data Collection and Purpose Specification

We collect the personal data that you may volunteer while using our services and we specify the purposes for which your personal data will be used at the point at which this data is collected on our websites.


We do not collect information about our visitors from other sources, such as public records or bodies, or private organisations.

We do not collect or use personal data for any purpose other than those indicated at the time your personal data is volunteered and we will not use your personal information for new purposes without first asking you for your consent for your personal data to be used for these purposes.

Disclosure and Visitor Choice

We do not disclose your personal data to our subsidiaries or other organisations, without your explicit permission.

Confidentiality / Security

We have implemented security policies, rules and technical measures to protect the personal data that we have under our control from unauthorised access, improper use or disclosure, unauthorised modification and unlawful destruction or accidental loss. All our employees and data processors, who have access to, and are associated with the processing of personal data, are obliged to respect the confidentiality of our visitors’ personal data.

We ensure that your personal data will not be disclosed to other institutions and authorities except if required by law or other regulation or unless we have already sought your consent.

Access to the personal data we may hold about you

You can ask us whether we are keeping personal data about you and request a readable copy of any personal data which we keep about you, by sending an email to hello@theaudienceagency.org. Although we may require you to provide proof of your identity in advance, we will aim to respond to your request within a week and we will provide the information without any charge.

We will also allow you to challenge the data that we hold about you and, where appropriate, you may have the data erased, rectified, amended, or completed.

Privacy Compliance

Our privacy policy is compliant with the following instruments:

  • UK Data Protection Act 2018, the UK's implementation of the General Data Protection Regulation (GDPR)
  • UK Privacy and Electronic Communications

Regulations

The Audience Agency has notified under the Data Protection Act 2018 and is subject to Independent Data Protection Authority supervision by the UK Information Commissioner (ico.gov.uk).

Privacy Support

If you have an enquiry or concern about our privacy policy, please contact us at hello@theaudienceagency.org.


The Audience Agency is registered with the Information Commissioner’s Office, registration ZA009719, if you are not satisfied with our response to your concern you may wish to contact Information Commissioner’s Office (ico.gov.uk).

Cookies

What are cookies and how do they work?

A cookie is a small data file, which contains small amounts of information, that is transferred to your computer’s hard disk. Your internet browser sends these cookies back to the website every time you visit the site, so the website can recognise your device. These are used solely for statistical analysis in order to improve our services. They are not used to collect personally identifiable data about you.

A cookie will not access any information other than the information you provide to us when you visit the website.

There are two main types of cookies:

  • First-party cookies – these are set by the website you are visiting;
  • Third-party cookies – these are set by other sites or applications.

The help function in your browser should give you this information or alternatively go to visit aboutcookies.org or allaboutcookies.org which contain information on how to do this in a variety of browsers.

Why do we use cookies?

Cookies are required to provide some of the services and experiences on our website. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site.

We use cookies for web analytics purpose, both in-house and with analytics partners (for example Google Analytics), to give us an idea of how you use our website – which pages or functionality you use – so that we can continually improve our website and your user experience.

What types of cookies do we use on our website?

Performance cookies (for analytics)

To help us keep our website content relevant and up to date, we like to keep track of which pages and links are not only popular and performing well, but also those that aren’t, so we can make improvements. It's also very useful to be able to identify trends of how people find their way through our site.

Analytics cookies are used to gather this information. The information collected is anonymous and is grouped with the information from everyone else’s cookies. We can then see the overall patterns of usage rather than any one person’s activity. Analytics cookies only record activity on the site you are on and they are only used to improve how a website works.

Dotdigital

The Audience Agency uses Dotdigital to supply its email service for newsletters, event communications, Audience Finder service updates, and marketing. You can unsubscribe from the Dotdigital service at any time. Dotdigital’s terms of use can be viewed at:

Dotdigital's Terms

Dotmailer’s privacy policy can be viewed at:

Dotdigital's Privacy Policy

Third-party cookies on theaudienceagency.org

We embed content and scripts and make use of applications from a number of third-party websites, such as Twitter and YouTube. As a result, when you visit a page of the Gallery’s website containing this embedded content you may be presented with cookies from these websites.

We do not control the dissemination of these cookies. However, if you wish to restrict or block them you can do so through your browser settings. The help function within your browser should tell you how. If you would like more information about the cookies used by these third-party websites, as well as information on how to restrict or block them, please see their individual privacy policies.

Our website also carries embedded ‘Follow Us’ buttons to enable you to easily share articles with your friends through a number of popular social networks. These social networking sites may set a cookie when you are also logged in to their service. We do not control the dissemination of these cookies and you should check the relevant third-party websites for more information about these.

Third-party websites that send cookies to you as a result of visiting our pages may include: facebook.com, google.co.uk, google.com, twitter.com, linkedin.com, and youtube.com. This is not meant to be an exhaustive list.

How to control and delete cookies

If you wish to restrict or block the cookies which are set by our website, or indeed any other website, you can do this through your browser settings. The help function within your browser should tell you how.

Alternatively, you may wish to visit the sites listed at the beginning of this policy which provide information on how to do this on a variety of browsers. On these sites, you will also find details about how to delete cookies from your computer as well as more general information about cookies.

For information on how to block or delete cookies on the browser of your mobile phone, you may need to refer to your handset manual. Please note, however, that it is not possible to restrict or block essential or strictly necessary cookies.

Please be aware that restricting cookies may impact on the functionality of our website and your user experience. We recommend you leave them turned on. For example, if you block or otherwise reject cookies you will see the cookie message pop-up on every page.