Including...the metaverse, Neeva and the importance of digital skills.

October 11, 2022

Hello and welcome to the latest edition of the Digital Snapshot, bringing you all the latest digital news, ideas, tips and guidance for the arts, culture, museums and heritage world.

Latest News

  • You can now combine GIFs, video and images in one tweet on iOS and Android. This is my favourite example so far.

  • Google's former Head of Ads has launched a privacy-focused search engine, Neeva. It reflects a growing frustration with the amount of irrelevant Google search results - which prompted the recent Helpful Content Update.

  • Whatsapp Premium is rolling out a beta for business users. The subscription service's two main features allow you to link up to 10 devices and provides a unique link which opens up a chat with your business.

  • Meta is struggling to attract users and combat low staff morale in its metaverse project. In a leaked memo Vishal Shah, the vice-president of Meta’s metaverse arm, said “The simple truth is, if we don’t love it, how can we expect our users to love it?”.

Useful / bookmarkable

Distracting / entertaining / inspiring

Good Reads

And that’s all for this edition. If you come across any interesting or noteworthy content or have any of your own projects to share please do send it my way. Don't forget we're here to support you with training, research and consultancy, so please do get in touch. You can find all past editions of the Digital Snapshot here.

You can also post your thoughts on digital and data-related topics to us and a wider community through our newly launched Community forum.

You can find me or The Audience Agency on Twitter. See you soon.

Adam Koszary

Head of Digital, The Audience Agency

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