News from The Audience Agency

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Photo of A new prototype app to gauge your organisation's digital competence and advise on how to improve it. file
A new prototype app to gauge your organisation's digital competence and advise on how to improve it.

The Audience Agency (TAA), BBC, The Space, Nesta and others have joined forces over the past 18 months, exploring ways to help improve understanding of digital metrics.

Photo of UK Theatre Awards 2019  file
UK Theatre Awards 2019 

Congratulations to Mercury Theatre in Colchester for winning the 'Excellence in Inclusivity' award

A new look for our website

We've added a lick of paint to our website to make our content more available, navigable and, above all, accessible for you.

Photo of Heritage Fund's new funding framework now taking applications file
Heritage Fund's new funding framework now taking applications

Under the Heritage Fund’s new strategy funding framework, you can apply for £100,000 - £250,000 for (almost) any project to do with heritage.

Photo of The Audience Agency appointed to undertake evaluation for Galway 2020 European Capital of Culture file
The Audience Agency appointed to undertake evaluation for Galway 2020 European Capital of Culture

The Audience Agency will be leading on the evaluation for Galway 2020 European Capital of Culture programme alongside partners Nordicity and Golant Media Ventures in collaboration with Galway 2020 and the National University of Ireland, Galway.

Photo of Audience Finder | Pathfinders further recruitment file
Audience Finder | Pathfinders further recruitment

The Audience Agency appoints Pathfinder organisations to become the most advanced industry users of Audience Finder and Show Stats. We are now looking to expand the programme further and recruit the second wave of Pathfinders from across the arts and cultural sector.

Cultural Trends | Special issue published

Cultural Trends publishes double special issue on Audience Research in the arts: 'Audience data and research: perspectives from scholarship, policy, management and practice'.

Photo of The Audience Agency partners with Activity Stream file
The Audience Agency partners with Activity Stream

The Audience Agency embarks on a new partnership with Activity Stream, bringing together two organisations with a mission to help arts organisations implement better decision-making using data.

Photo of All-in-one Arts Marketing... Meet Peppered file
All-in-one Arts Marketing... Meet Peppered

The Audience Agency and Peppered announce an exclusive partnership to launch and develop the leading European arts marketing platform in the UK.

Photo of Joining forces with UK Theatre to provide the next generation of theatre sales reporting file
Joining forces with UK Theatre to provide the next generation of theatre sales reporting

UK Theatre has commissioned The Audience Agency to provide a new and enhanced sales reporting service through Audience Finder, the largest database of ticketed cultural engagement of its kind.