If you’re interested in becoming a Creative People and Place, The Audience Agency can support you in the development phase of your programme in various ways:

Area Profile Report +

  • Find out about the demographics and cultural engagement in your area. An Area Profile Report will help with your programming and marketing planning by giving you data on your resident population. This can also be split at ward level.

Engagement Area Profile Report +

  • Gain deeper knowledge of the demographics and cultural engagement of your catchment area, with additional insight on disability and health, families, young people, older people, local communities or disadvantaged communities.

Audience profiling and analysis

  • Delivered through Audience Finder or other attender data, we can help you to identify potential opportunities for partnerships, programming and inform your audience development plan. Audience Profiling and Analysis helps to gain insight into audiences (ticketed and non-ticketed) from multiple venues, attractions and events and to understand the behaviours and profiles of attenders. By understanding who is engaging we can use our datasets and insight tools to help you get to know those who are not engaging.

Audience Engagement Planning

  • As a fundamental part of your approach and application, we can support your organisation or consortia through workshop facilitation or one to one guidance, informing and shaping your application.