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  1. Feature | Attracting audiences other artforms cannot reach

    Penny Mills asks what underlies Outdoor Arts’ unique potential to reach audiences that other artforms can’t or don’t and what we can do to support the sector.

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  2. Feature | Falling in love with data

    The process of decision-making should include hard evidence, so why do some arts workers seem determined to avoid the data that provides it, asks Patrick Towell.

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  3. Feature | Connecting a diverse programme with diverse audiences

    Sebastian Cheswright Cater explains how Sadler’s Wells talk to its audiences with personalised precision using bespoke segmentation modelling.

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  4. What will resilience mean in 2030?

    How can the arts and cultural sector build a more resilient future? Have your say by contributing to our survey

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  5. Feature | Audience Finder: What’s new?

    On the brink of the new funding year, Anne Torreggiani takes a whistle-stop tour of the improvements The Audience Agency is making to Audience Finder, to better meet the needs of its users.

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  6. Feature | An insight into our green and pleasant land

    Is it possible that our impression of rural touring is outdated and even cynical? Anne Torreggiani and Jonathan Goodacre reveal how wide-ranging it is and who the audiences are.

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  7. Audience Finder: an introductory guide

    All you need to know to get started with Audience Finder

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  8. Feature | GDPR: How to get the job done

    Complying with the new data protection regulation may seem like an impossible task, but it’s one we all have to get to grips with. Here's some practical steps to take now...

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  9. Essentials of Audience Finder

    Watch this video to find out more about Audience Finder and how you can get started today...

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  10. Data Management Policy Structure

    Download our free resource to help you address data protection regulations...

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  11. Feature | What's the point of an Audience Development Plan?

    Writing an audience development plan isn't just a tick box exercise, it's a valuable process.

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  12. Essentials of Show Stats

    Watch this introductory video to help you get started with Show Stats...

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  13. Feature | Advertising with Facebook

    Are you certain you are reaching your widest possible audience through Facebook? If not, you may need to consider paid advertising, advises Katie Moffat.

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  14. Feature | Meaningful Segmentation

    Is segmentation really the key to inclusivity and resilience? Oliver Mantell demonstrates how bespoke and off-the-shelf tools can help develop approaches for multiple audiences...

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  15. Guide | Artform Coding for your ticketing system

    Ticketing system-specific guides to Audience Finder artform coding

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  16. Webinar | Social Media Effectiveness

    Katie Moffat talks through how to ensure your social media posts are effective...

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  17. Video | Audience Finder in Action

    Watch how The Point in Eastleigh use the insights from Audience Finder in their everyday work

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  18. Feature | On the Tourist Map

    Cultural organisations are missing a trick by not tapping into the tourist trade, but a successful strategy involves more than a new leaflet...

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  19. Feature | The Screening Effect

    Live-to-screen may offer plenty of opportunities for engagement on multiple channels and platforms, but we need more and better analysis to start to fulfil its potential...

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  20. Feature | Bridging the Generation Gap

    We must anticipate and accommodate the changing needs of younger generations...

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  21. Presentation | Fantastic Family Audiences and Where (and how) to Find Them

    Download our presentation from the 2017 Family Arts Conference...

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  22. Feature | Audiences for Classical Music

    Five things you might not know about classical music audiences, discovered through Audience Finder Data.

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  23. Feature | Reaching Out to Young People

    Thoughts and advice on how we can engage better with young people...

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  24. Webinar | Audience Finder Enhancements

    Staff at The Point in Eastleigh talk through how they use Audience Finder enhancements...

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  25. Report | Classical Music

    Read our latest findings on national classical music audiences...

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  26. Navigating the Audience Age Gap

    Audience Finder Insight Event Series...

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  27. Case Study | Royal Opera House Bridge

    New Ways of Working - Co-producing research with young cultural leaders...

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  28. Feature | The Value of Insight on Tour

    How Show Stats offers touring companies access to valuable audience data.

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  29. Guide | Representative & Reliable Surveys

    How and why you can use Audience Finder data for planning and reporting with confidence

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  30. Feature | Data to Measure Diversity

    Results from Audience Finder survey raise important questions about the inclusivity of arts organisations.

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  31. Presentation | Light Night

    Download our Light Night Presentation...

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  32. Webinar | Artform Coding

    Watch our Lunchtime Learning webinar on artform coding for Audience Finder.

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  33. Webinar | Making Sampling Simple

    Watch our webinar on sampling methods for Audience Finder...

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  34. Webinar | Getting Started with Show Stats for Organisations

    Watch our webinar to find out how to get the most out of Show Stats in your everyday work...

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  35. Feature | Knowing your Online Audience

    How to find out more about your online audiences...

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  36. Webinar | Getting Started with Show Stats for Touring Companies

    Watch our webinar to find out how to get the most from Show Stats in your everyday work...

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  37. Webinar | Everyday Audience Finder using Survey Data

    Watch our webinar to find out how to get the most from Audience Finder in your everyday work...

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  38. Webinar | Everyday Audience Finder using Ticketed Data

    Watch our webinar to find out how to get the most from Audience Finder in your everyday work...

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  39. Guide | Artform Coding

    How to complete your coding in four simple steps.

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  40. Report | From Them To Us

    The art of leading with an audience focus...

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