Truer words. Especially after such a sweltering week, when it felt like all any of us had time for was beaches, barbeques and beer gardens. So, while the rain provides a brief reprieve, we thought we'd take a beat to catch you up on some of our more interesting bits and pieces that you might have missed recently. This is also a first look at opportunities coming up in the autumn, so you can get a head start on your back-to-school bookings.
The simple answer is: yes. The internet has already defined and continues to redefine cultural participation, and in a lot of cases that is happening without arts and cultural organisations.
Despite calls for inclusive reopening from a range of advocates and advocacy groups, disabled people are at risk of being ignored within the wider desire to return to normal.
Considering how the Levelling Up agenda aligns with what we know about lower engaged audiences, supported by the deeper level of precision profiling provided by our Audience Spectrum enhancements.
Colleagues from all different departments of The Audience Agency reflect on the common themes of curiosity, connectedness and embracing change that particularly struck them during this year's big return to AMA.
The Audience Agency recently completed a piece of research for Towards a National Collection to understand what users might want and need from a future national collection digital infrastructure.
Over 6 months, The Audience Agency has been supporting 10 magnificent action-research projects as they ask how (or if) digital technology can bring communities and archives closer together.